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Index
Page
Competitors 125-126
Consumer Insight 128-129
Marketing Mix 126-127
Production 92-95
Strategy
Action Plan 146-148
Competition 139-140
Digital Transformation 138-139
Marketing 141-144
Resilient to External Shock 145
Strategic Objective & Related Strategies 146
Supply Chain 136-138
SWOT Matrix 133-135
Supply Chain
Collection 26-27
Components Overview 19-20
Consumption 59-61
Cross-Border Logistic 46-49
Export 29-31
Farming 25-26
Government of China
Direction 62-63
Facilitation 67-68
International Negotiation 68-69
Regulation 63-65
Taxation 66
Government of Thailand
Direction 32-35
Extension 38-40
International Negotiation 44-45
Promotion 41-43
Regulation 35-38
Import 50-52
Input for Production 23-24
150