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     โครงการหนังสออเล็กทรอนกสด้านการเกษตร เฉลมพระเกียรตพระบาทสมเด็จพระเจ้าอยู่หัว
                                   List of Tables
                                                                         Page
             Table 5.5   Digital Transformation (DT) & Related Strategies      139
             Table 5.6   Competition Context of the Six Fruits            140
             Table 5.7   Competition Strategies (CS)                      140
             Table 5.8   Marketing Mix: Product Strategies (MM1)          141
             Table 5.9   Marketing Mix: Pricing Strategies (MM2)          142
             Table 5.10 Players in the Channel Structure                  143
             Table 5.11 Promotion Messages in Promotion Strategies (MM4)    144
             Table 5.12 External Shock (ES) and Related Strategies        145
             Table 5.13 Linkage between the Seven Strategic Objectives and Related  146
                     Sub-Strategies
             Table 5.14 Involvement of Key Stakeholders for Strategic Objectives   147
             Table 5.15 Roadmap & Milestone for Strategic Objectives      147
             Table 5.16 Expected Export Value of Major Fruits of Thailand to China   148
             Table 5.17 Resource Configuration to Achieve the Strategic Objectives   148
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